{"id":10562,"date":"2022-07-14T10:16:21","date_gmt":"2022-07-14T10:16:21","guid":{"rendered":"https:\/\/flowragency.com\/?p=10562"},"modified":"2023-04-13T13:04:04","modified_gmt":"2023-04-13T13:04:04","slug":"balise-titre","status":"publish","type":"post","link":"https:\/\/flowragency.com\/en\/balise-titre\/","title":{"rendered":"Title tag: why and how to use it to optimize your web content\u00a0"},"content":{"rendered":"

Title tag, the detail that changes everything in web writing<\/span><\/h2>\n

You already know that on the web <\/span>content is king <\/b>to drive traffic to a website. In content writing, many <\/span>tips and best practices <\/b>allow you to tell users and search engines which <\/span>key points of your texts and articles<\/b>. Today I'm talking about <\/span>title tags<\/b>also known as Hn tags, which <\/span>allow you to structure the important titles of your content to indicate the different subjects and accompany the reading<\/b> in a fluid manner.\u00a0<\/span><\/p>\n

Whether or not you use a content management system (CMS) such as WordPress, Wix, Squarespace (to name a few!), your content must be <\/span>structured<\/b>. There are many points that improve readability: bolding, use of bulleted lists and numbered lists, <\/span>illustrate your words with images and graphics<\/span><\/a>etc.\u00a0<\/span><\/p>\n

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To optimize the pages of a site, the use of <\/span>HTML tags H1 to H6 <\/b>is essential. These beacons ensure not only the <\/span>article structure<\/b> or a web page, but <\/span>also improve the quality of the<\/b> of its contents.\u00a0<\/span><\/p>\n

Find out everything you need to know about these famous H1, H2, H3 tags that change everything!<\/span><\/p>\n

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Hn tags: what are they?<\/span><\/h2>\n

Hn tags are defined as <\/span>title markers <\/b>which will introduce the contents in HTML coding. In total, we count <\/span>6 Hn formatting tags<\/b> H1 tag, H2 tag, H3 tag, H4 tag, H5 tag and H6 tag. Each one corresponds to a <\/span>level of prioritization<\/b>The H1 tag is the highest level and the H6 tag the lowest.<\/span><\/p>\n

These tags are classified according to their <\/span>pecking order<\/b> in order to <\/span>build the content of the article<\/b> and to indicate the hierarchical levels of your content. Depending on the level of the title, the font shapes can vary (your main H1 title will for example be larger in size than a secondary H3 or H4 which will simply be bolded in your text to indicate a sub-section break). Commonly, the H1 will have the largest font size, then the H2 and so on. It is also possible to define bold headings and assign them a color for more simplicity and structure in your web pages<\/a>.<\/span><\/p>\n

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What is the purpose of a title tag?<\/span><\/h2>\n

Hn tags will be both <\/span>useful for the writer, the internet users, but also for the natural referencing in SEO<\/b>. The H1, H2, etc. tags structure the content by level of importance and indicate the links between the different topics. For example, the content of an H3 tag section is the detail of its parent H2 tag.<\/span><\/p>\n

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Building a plan for the writer<\/span><\/h3>\n

The ultimate guide for the web editor, the use of title tags allows first of all to<\/span>develop the plan and structure<\/b> of the article:\u00a0<\/span><\/p>\n