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CLK-Immo- complete website redesign with new branding

The CLK Immo project was aimed at a complete overhaul accompanied by a complete rebranding A change of name, visual identity and domain name. The objective was to modernize improve brand image, enhance online visibility and allow total management autonomy for the in-house team.

The old site, under the name Coloki, no longer reflected the company's professionalism or ambition. It suffered from a dated design, a lack of SEO strategy and a poorly optimized structure, severely limiting conversion and visibility.

Case study thumbnail CLK immo (1)

The objectives.

There are a number of objectives for this site, including :

  • Create a new visual identity aligned with the company's current positioning.

  • Take over the entire site on WordPress, with a professional, scalable design.

  • Integrate a clear, coherent architecture, conversion-focused.

  • Laying the foundations for a sustainable SEO strategy, with optimized content and adapted tools.

  • Ensuring autonomous management by the CLK Immo team

The challenges.

  • Make a brand transition without loss of image or confusion for visitors.
  • Take over a non-optimized site (no SEO base, unclear structure, obsolete design).
  • Create a new content hierarchy, highlighting the real estate & trust divisions.

Implement modern tools without complicating management for the in-house team.

The solutions.

  • Complete development of the new site under WordPress with Elementor, with a made-to-measure theme.

  • Creation of a new branding (logo, colors, fonts) and deployment of a more strategic domain name.

  • Definition of a clear tree structure Home, About, Services, Blog, Contact.

  • SEO copywriting of main pages with integration of targeted keywords.

  • Installation and configuration of Rank Math SEO, Google Analytics, Search Console and Flowr Analytics.

  • Creation of a blog template ready to use.

  • Delivery of a operational SEO kit (tags, titles, meshing, editorial layout).

  • Training in the use of the site & SEO tools

The Earnings / Value generated.

  • New strong brand image, in line with CLK Immo's values.

  • Fast, clear, modern site, designed to convert and evolve.

  • Complete autonomy content management.

  • Increased visibility on Google thanks to a solid SEO foundation.

  • Setting up a editorial framework ready for 12 months content production.

  • Reduced dependence on external service providers (in-house SEO and blog management).

CLK-Immo- complete website redesign with new branding

Sector

Real Estate & Fiduciary

Collaboration

B2B - Strategic repositioning

Country

France / World

Expertise

  • Complete WordPress redesign with Elementor
  • Visual identity & logo design
  • Domain migration and rebranding
  • SEO copywriting & content structuring
  • Integration of SEO tools (Rank Math, Analytics)
  • Training for autonomous site management
  • Clean, simple UX design
  • Creating an SEO-ready blog
  • Tools & educational support

Discover the site

The results.

  • Total redesign of the site available on clk-immo.com with a modern, sober and responsive design.

  • First organic traffic generated in the first few weeks, with a structured SEO base.

  • A clear presentation business divisions (Real Estate & Fiduciary), encouraging conversion.

  • A scalable technical architecture, ready for additional services or a multilingual version.

  • Start of regular publication on the blog, optimized for local SEO.

In brief This project illustrates the digital transformation of an evolving company. Thanks to a global approach (branding, technical, SEO, autonomy), CLK Immo now has a structured, coherent and high-performance site, designed to support its growth in the years to come.

See by yourself.

A brand-new website!
mockup CLK immo Laptop
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