Collectif la Fourmilière - Web redesign

After an initial contact to identify the needs of the Ant Hill, a collective of independent journalists, we gathered our team of web designers to find a design that meets the specifications.

In a short period of time, a new, more readable, more pleasant version has replaced the old, aging site.

Collective La Fourmilière Flowr Agency

Key results

+300

unique visitors

+7920

requests

66

visitors/hour

From the first week

The challenges.

  • Redesign of an existing website: propose a sober and elegant design
  • Build a site around published articles
  • Use the illustrations of the articles as a skin for the site
  • A site adapted to mobile and tablet devices
  • Improve the reading comfort of the article while keeping the spirit of the paper format
  • Target the central themes, niches, of the collective: environment, social...
  • Allow each journalist to add his or her own articles,
  • Reinsert the 300 or so articles already published on the old site,
  • Show each item in its category.

The solutions.

  • A total redesign of the old site on WordPress
  • A new design thought out with our team of web designers
  • A personalized SEO training to optimize your article writing for the web
  • An individual connection system

Collectif la Fourmilière - Web redesign

Sector

Journalism

Collaboration

B2B

Country

France

Expertise

  • WordPress website creation
  • Search engine optimization
  • Creation of an interactive member area

The results.

In 2 months:

  • New site under WordPres
  • Highlighting of articles with a clear categorization
  • Design refinement and modernization
  • Improved reading experience and visual comfort
  • Creation of an interactive map to locate journalists
  • Optimization of the site performance with professional tools
  • SEO optimization of the home page

 

In short:

A brand new website, built on WordPress, which facilitates the navigation and makes the reading of articles more pleasant.
We have given each journalist the possibility to log in and add their own articles.

+ A training to learn how to manage your website.

Mockup Collectif Fourmilière

Ready to elevate your online presence ?