[ Page structure and titles in your web pages ]
We all have to write content for our websites.
And yet, we often don't know how to do it effectively, both for the search engines and for the readers.
Well....
It's that simple!
Think of your high school essays.
Or to your compound comments.
Is your memory back?
Structure your web content like your homework: a main title, three main parts, two sub-parts inside and mini sub-parts inside according to your needs.
What does this mean in practice?
Title
Intro + teaser
Announcement of a plan (for a blog for example)
I
A
1)
2)
B
1)
2)
II
A
1)
2)
B
1)
2)
Call to action
Conclusion
Other tips for page structure and titles in your web pages:
The title must always announce its content, the content must be linked to the title
Each title has a tag called H which has a style. The title of your page is your H1, one per page, then H2 for your main titles and sub contents put in H3 or H4.
Your keyword must be in your H1, 2 times in your H2 and your H3 mini each and 3 to 4 times in your content (simple version but enough to start optimizing well!)
The call to action is used to tell your readers what to do, simple too! (I'm preparing a post with examples )
To see what it looks like on video, click here