🔥🔥🔥Landing page optimization - Hack & Tips 🔥🔥🔥🔥🔥.
✔️ Stop with the bogus images.
The list is long, Unsplash, Freepik, Fotolia, Pexels... everyone knows these image banks.
The problem is that most of us use these kinds of images and we all say to ourselves. "You have to put people smiling to look good".
If appearing friendly is important, appearing authentic is non-negotiable.
✔️ Use photos of people that look authentic, real. The key to a landing page that converts is authenticity. We agree, you can obviously use photos from databases, but keep in mind to find people who look authentic.
✔️ People like people who smile. You, your neighbor, your visitors are all looking for happiness, they want to see people who are happy using your product or service.
➡️ In short, be authentic, be happy, be you... and watch your conversion rate increase! Want to discover more digital marketing tips and landing page optimization tricks?