Lottie Elementor animations, how to make your web pages dynamic?

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No more static and non-interactive web pages! More than ever, visitors expect a beautiful, functional, interactive and dynamic site!

Whether it is a question of webdesign or UI/UX experience, the integration of dynamic animations in a web page brings a touch of interactivity and reduces the bounce rate on your site.

Inserting Elementor Lottie is a simple and effective way to reinforce your brand image and have a visually pleasing and animated navigation interface.

With Lottie animations, it is now possible to integrate dynamic content to your pages, and this, in a free and simple way.
Reading time : 6min 12sec


Lottie Elementor: custom animations in 3 clicks

You want to create movement, to illustrate your words in a creative way, to make the experience of your visitors pleasant and dynamic, but do not know how? Lotties are for you if you want a dynamic layout, easily!
  • The Lotties allow to create dynamic animations with your colors, in a few minutes
  • No widgets or extensions, Elementor bundles now integrate natively with the Elementor page builder
  • Drag and drop compatible
  • A flexible solution to create movement on your web pages, 100% compatible responsive design
Ready for a step-by-step Lottie tutorial to make your website unique?

What is a lottie animation?

Open source, Lottie animations are dynamic content created in JavaScript (JSON) that allow webmasters to integrate attractive and animated visuals on their sites for easy customization. The Lottie format is named after Charlotte Lotte Reiniger, film director and pioneer of the animated silhouette concept. The democratization of the Lottie format is due to Airbnb. The company specialized in rental and booking between individuals launched this open source solution in 2017. It is Salih Abdul-Karim who is at the origin of the concept that allows to integrate dynamic animations on its site in a few minutes. Over time, banks of Lottie were born. The best known being Lottiefiles. The website provides hundreds of illustrations created by freelance web designers and allows anyone to add vitality to his site in a way that is easy to understand. simple and intuitive.

PNG, GIF and Lottie Elementor: which is the lightest format?

File size is a key element for the proper functioning of a website. Whether it is for the indexing robots or for your visitors, if your site takes a long time to load, it will inevitably be impacted. From an SEO point of view, the indexing robots take this parameter into account. As a general rule, the slower a web page is, the less favorable it will be in terms of ranking: loading speed is a guarantee of quality in order to offer the best possible user experience. For the Internet user, a loading time of more than 3 seconds is enough to make him leave your site. In 80% of casesthe user never returns. Therefore, choosing the right image format is essential since it is one of the parameters that plays the most on the heaviness and slowness of a site. You probably think that an animated content is necessarily heavier than a static image? Not at all! Lottie animations are actually much lighter than a PNG or GIF image.

Why choose a Lottie Elementor animation?

In addition to making your page dynamic and better engaging your visitor, Lottie animations offer many benefits:
  1. These are lightweight files that will not slow down your site or create bugs: two real obstacles for the Internet user and for your referencing
  2. They are responsive and adapt to the interface Lottie animations are mobile-friendly and adjust to the size of the screen (computer, tablet, phone)
  3. They can be integrated into different CMS and site-builders : WordPress, Shopify, Wix, Divi, Elementor... Lottie dynamic content integrates perfectly with these platforms and plugins
  4. They are cross-platform and fully natives (you don't need to code, the integration is done automatically)
  5. On any interface, the visual quality of the animations does not change
  6. It is possible to make them interactive and dynamic based on one or more elements that you can define.

How do I integrate Lottie animations with the Elementor site-builder?

As we said before, these Lottie animations can be integrated directly with site-builders like Elementor. At the agency, when we choose to use a page builder, Elementor is our preference. If you are still hesitating between the different page builders available, you can read our Elementor VS. Visual Composer. No need for coding or complex manipulationsWith just a few clicks, you can integrate dynamic content into your site and reinforce your branding through illustrations tailored to your needs. Before we start explaining how to integrate animations into Elementor, you should know that Lottie offers free content, but also premium content with varying rates from 0.99$ to 6.99$. In case you have specific needs, you can hire a designer who will make the animation you want. What you need before integration:
  • Elementor (freemium or pro - the free version allows you to integrate the animations)

How to embed a Lottie Elementor animation in minutes

  1. Start by visiting the official website of Lottie and choose the animation of your choice (paid, free or personalized)
  2. Once you have chosen your animation, you can make changes before downloading: change the colors, animation speed
  3. Download the animation in JSON format
  4. Go to the page where you want to embed the animation and drag the "Lottie" widget to the location of your choice
  5. Now that you have your "Lottie" tab in front of you, click on "datafile".
  6. Upload the JSON file you downloaded in step
  7. Your animation is displayed on your insert!

Need some help? Here is a step by step tutorial


lottie elementor tutorial After integrating your Lottie animation with Elementor, you can make some adjustments:
  • Speed of animation
  • Setting up a repetition loop
  • Reversal of the direction of the animation
  • Autoplay or Mouse over (animation on mouse over)
Integrating a Lottie Elementor animation is extremely simple and accessible to anyone. With this builder and these Lottie files, you don't need to be a developer or web designer to work on the frontend of your site. What's more, you don't have to no need to pay a single euro to insert these animations with the site builder.

Lottie Elementor: a web design solution accessible to all

If you feel ready to design your own site, the Lottie Elementor association can be a great help in bringing life and activity to your digital platform. As I told you in the video, 65% of people are visual learners: this means that they are first sensitive to what they see before what they read. It is therefore essential to take care of the visuals on your web pages! If you're looking for free resources to illustrate what you're saying, we've compiled an article with the best sites to find royalty free images. Have fun and customize your animations to be in line with your graphic charter! And don't hesitate to ask us your questions if you get stuck in the creation and design of your web pages! You want more tutorials ? Take a look at our YouTube channel !

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