Crop and co : redesign of a business consulting website

Crop and co helps companies and public organizations to improve their purchasing performance through customized transformation plans, led by purchasing experts.

The customer already has a website but with an aging design, built under Visual composer, which makes any edition difficult. He then wishes to modernize the design of his website while making it easier to add articles or modify existing pages.

Key results

+630

clicks

+25000

prints

107

key words

In three months

The challenges.

Create a new, more modern, more ergonomic design to modernize the company's image
Reintegrate all the existing content without damaging the structure, then restore it identically on the new design (not to lose the referencing data for example) while improving the reading comfort.
Create a new system for posting company events
Create a system for downloading resources offered free of charge that allows for the collection of email addresses.

The solutions.

A visual and elegant WordPress and Elementor redesign
A new page template for reading articles
Development and customization of a complex event processing module
The development of a download system against mailing of free resources offered by the company (white papers)

Crop and co : redesign of a business consulting website

Sector

Advice to companies

Collaboration

B2B

Country

France

Expertise

WordPress website creation
Website redesign
Marketing strategy
Referencing
Performance Optimization
Information gathering
Ergonomics (UX/UI)

The results.

In 2 months:

New site under WordPress
Design refinement and modernization
Improved reading experience and visual comfort
Creation of an optimized download system for capturing e-mail addresses
Optimization of the site performance with professional tools

In short:

A very satisfied client with his new website. He also participated a lot in the feedback and modification stages, which greatly contributed to giving him a finished site according to his wishes.